Universal Interaction Design: Making It Click for Everyone, Everywhere (UAD2)

Your sites may use responsive templates. You may have tested you content with the plugs-in like Fangs and FireEyes, or even with JAWS. But have you tested your interactions to work with keyboard navigation? On tablets? For visitors with low vision? For visitors with low vision, using keyboard navigation? For visitors with hearing impairments who use tablets? For visitors who want to print what they read? For visitors stationed overseas? In our session we will talk about what we learned from integrating accessibility testing and interaction design, from types of testing to interaction best practices to overall design and development processes.

Data-Driven Design and Digital Marketing Strategy (UAD4)

Thanks to software like Google Analytics, New Relic, Crazy Egg, and others, data about your digital marketing efforts is available in excess. How can you display the information in a way that gives you leverage to act on the relevant data points? How do we use this data to make better design and strategic marketing decisions down the road? In this session we'll discuss successful case studies from the University of Notre Dame on how to take SEO, usability, and goal conversion data and make design decisions, set up A/B experiments, and improve search results to maximize the effectiveness of websites and applications.

Carousels, Dropdowns, and Modal Dialogs: Accessibility and Common Web Widgets (UAD7)

This interactive session will explore web accessibility by examining three common web widgets: A carousel, a dropdown menu, and a modal dialog. We will ask: Is this widget accessible to all users? Is there any group of users who might find it difficult or impossible to use? How can it be tested? How can it be improved? What are our options as designers and developers for ensuring our web widgets are fully accessible to all students, employees, and visitors?

Accessibility 101 (UAD9)

In the higher education web design environment, accessibility is paramount. The web team at Tarrant County College endeavored to greatly improve their accessibility by conducting extensive research, and by meeting with disabled users to experience firsthand how they access web content. In this session, Stephen will discuss their testing and research processes, the results, and best practices garnered from this initiative. Learn about a diverse collection of techniques and quick fixes that you can implement on your website immediately. Find out how to improve accessibility in your existing site, how to guide decisions in a redesign, and most importantly, how to guarantee equality of access for all students on your campus.