Secret Agent Man: How to Work with an Outside Partner
MPD7 Management and Professional Development
Location: 102C, Wisconsin Center
TUESDAY, 8:30 - 9:15 a.m.
Most institutions have a roster of external vendors and partners, but how can you make the most out of this relationship? JP Rains will share his insight as a client for five years at Laurentian University, and as a Strategy Director at Soshal for the past 16 months. This session will help you understand what type of information your external partners need from you, and how you can get the most value out of your work together. Whether you are entry level or senior level, this session will improve your ability to work with external partners. This isn't about procurement, this is about end results -- this is the session your agency and vendors don't want you to attend. Sections covered in the talk: - Proposals and contracts - Joint strategy - Project management - Delivery
Strategy Director, Soshal
JP Rains is the vice president of Strategy at Soshal, where his primary function is to solve problems in the digital space for clients with a focus on higher education. Earning his M.B.A. at Laurentian University, he brings a business background with a passion for marketing. Through five years at Laurentian University as a recruiter, marketer, and finally as the head of the Digital Strategy department, he oversaw multiple web redesigns, social media strategy, and content generation. His experiences include success stories with nearly all facets of the university, from collaborating with IT to contributing to two seasons of twenty percent growth in university applications. Since then, he's been a partner to the higher education industry in North America, raising the collective digital IQ of institutions. He is also the board chair for Canada's PSEWEB, which is inspired by HighEdWeb.